Services

Brand Development

Defining look and tone for start-ups and established brands looking for a refresh. From building creative teams to collaborating with in-house and external partners, we ensure a consistent, compelling brand presence across retail, e-commerce, and marketing channels.

Buying Direction

We create effective buy strategies and curated product assortments for mono and multi-brand stores. From recalibrations and new departments to pop-up initiatives, we deliver guidance that drives commercial growth and market impact.

Collection Merchandising

We optimise collections for maximum commercial potential, using data-driven insights to inform range structure, pricing, and category strategy. From pre-design planning to DTC capsules and annual product calendars, we align creative and sales teams to achieve measurable business results.